Lane Automotive, Isky Cams and Performance Friction Brakes Ink Deal

Salem, Ind. (February 20, 2003) - CRA Sunoco Super Series officials announced today that Lane Automotive will continue its support of the Sunoco Super Series for the 2003 season. Lane Automotive will partner with Isky Racing Cams to sponsor the Lane Automotive / Isky Racing Cams Hard Charger Award for all 19 Sunoco Super Series events on the 2003 schedule. The driver who gains the most positions from start to finish at each series event will win the Lane Automotive / Isky Racing Cams Hard Charger Award, and will receive a $100 bonus from Lane Automotive and Isky Racing Cams.

Lane Automotive has teamed with Performance Friction Brakes to provide support to Sunoco Super Series racers as a Product Contingency Sponsor. Performance Friction Brakes through Lane Automotive will award the second place finisher at each Sunoco Super Series event on the 2003 schedule with a $100 Product Certificate. In addition, Performance Friction Brakes through Lane Automotive will award the 2003 Sunoco Super Series Champion with a $200 Product Certificate, the second place finisher in season points with a $200 Product Certificate, the third place finisher in season points with a $100 Product Certificate and the 2003 Rookie Of The Year with a $100 Product Certificate.

“We greatly appreciate the support Lane Automotive and its partners Isky Racing Cams and Performance Friction Brakes will provide the Sunoco Super Series for the 2003 season,” remarked Glenn Luckett, Director of the Sunoco Super Series. “Lane Automotive has been a huge supporter of our series for several seasons, Isky Racing Cams and Performance Friction Brakes have also supported the series in the past, its great to have them back on board for the 2003 season!”

Founded in 1964, Lane Automotive has steadily grown from a small, one man shop in George Lane's garage to a speed equipment industry phenomenon, known the world over as a premier supplier of all the best and latest performance parts and accessories for racers, hot rodders, truck and off-road enthusiasts and, most recently, sport compact enthusiasts. Today, Lane Automotive, through its divisions which include Motor State Performance Warehouse, Allstar Performance, Lane Collectables, Exact Detail and the Lane Showroom, caters to the needs of racing and hot rodding enthusiasts from a stunning new complex located in Watervliet, Michigan, at the intersection of Interstate 94 and Michigan 140. Additional information is available at www.laneautomotive.com.

As the world's largest racing, performance, and economy cam manufacturer, Isky Racing Cams maintains a dynamometer-testing program for constant improvement of camshaft and valve train design. Isky's present location in Gardena, California consists of a four-building complex of over 75,000 square feet on property a full city block long. Isky employs over 100 specialists, including engineers and technical advisers to assist the thousands of Isky dealers throughout the world and the hundreds of thousands of Isky customers. At Isky Racing Cams you can always count on helpful, courteous service, the highest quality materials in all our products, the newest advancements and the finest workmanship available. Additional information is available at www.iskycams.com.

Performance Friction is a rapidly growing disc brake pad and rotor manufacturer. They are a leading researcher and innovator in friction technology and compete in the OE, aftermarket and racing market segments. Since the company's birth in 1953, Performance Friction has strived to make a brake pad that has exceptional pedal feel for more driver control, excellent stopping ability, and noise-free operation; and that's exactly what President Don Burgoon feels his company has developed because of what he calls a "passion for the product". Drivers of NASCAR®, IndyCar, and Grand Prix; rental agencies Penske Truck Leasing, Alamo Rent-A-Car and Ryder Truck Rentals, and delivery service Federal Express® are just a few of the many satisfied customers of Performance Friction. Additional information is available at www.performancefriction.com.

 

 

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